Project Info

Red Frogs is the event organiser for this events they would advertise with posters in the local area. These posters are able to raise awareness but not sales. With NFC on the posters, we are able to bring their offline audience to their online purchase platform. Now advertising posters are no longer just their marketing kit, but acting as an additional channel to their online sale. An addition of a NFC tag to their poster has successfully:

  • Turning marketing into actual sales
  • Create a more fashionble impression
  • Poster is now interactive